Researcher
Asst.Prof. Long Kim
Documents 42
Internal projects 1
External projects 1
School
School of Accountancy and Finance
School of Accountancy and Finance
Major
Finance and Economics Program
Finance and Economics Program
Center of excellence / Research center
Center of Excellence in Logistics and Business Analytics
Center of Excellence in Logistics and Business Analytics
Email
long.ki@wu.ac.th
long.ki@wu.ac.th
Never entered data
| Quartile | Manuscript in Preparation | Journal Processing | Research Article | |||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Experiment | Data analysis | Review by mentor | Submission | Under review | Revision | Accepted Pending approval / Approved |
Published Pending approval / Approved |
|||
| Pending | Approved | Pending | Approved | |||||||
| Q1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 7 |
| Q2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| Q3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Q4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 9 |
| Article | Participants | Journal | Fiscal | Selected 1 : 1 | Status | Approval | assessment | |
|---|---|---|---|---|---|---|---|---|
| 1 | 25917 | Swipe, Select, Satisfy: How GrabFood App Quality Drives Consumer Mobile Purchase Behaviour? (2026-02-02) 10.1145/3785171.3785184 | Yeo, Sook Fern (F) Lim, Kah Boon (C) Kim, Long (Co) Tan, Cheng Ling (Co) Kuiek, Xing An (Co) Wee, Stany Lian Fong (Co) | Icbim 2025 the 9th International Conference on Business and Information Management (Q4), Pages number 174-179 | Published | Approved | |||
| 2 | 25719 | Green service quality and tourist engagement: Moderating impacts of social influence in green hotels (2026-05-01) 10.1016/j.clrc.2025.100385 | Ru-zhue, Jintanee (F) Kim, Long (C) Rakangthong, Neeranat (Co) Issayeva, Gulmira (Co) | Cleaner and Responsible Consumption (Q1), Volume 21 | Published | Approved | |||
| 3 | 25615 | Bank employee satisfaction review (2025-01-01) 10.1016/j.apmrv.2025.100412 | Nupueng, Somjai (F) Kim, Long (C) Ru-zhue, Jintanee (Co) Issayeva, Gulmira (Co) | Asia Pacific Management Review (Q1) | Published | Approved | |||
| 4 | 25205 | A reward mechanism for burnout reduction in family-owned restaurants (2025-01-01) 10.1108/APJBA-04-2025-0284 | Rakangthong, Neeranat (F) Kim, Long (C) Ru-zhue, Jintanee (Co) Issayeva, Gulmira (Co) | Asia Pacific Journal of Business Administration (Q1), Pages number 1-24 | Published | Approved | |||
| 5 | 25070 | Incorporating virtual reality innovation in higher education services: A possibility for technology adoption (2025-12-01) 10.1016/j.sftr.2025.101133 | Issayeva, Gulmira (F) Kim, Long (C) Makhatova, Aruzhan (Co) | Sustainable Futures (Q1), Volume 10 | Published | Approved | |||
| 6 | 25067 | An Integrative Model Analyzing Revisit Intentions and Behavior in Halal Tourism: Evidence from Indonesia (2025-08-01) 10.3390/tourhosp6030151 | Abror, Abror (F) Aujirapongpan, Somnuk (C) Patrisia, Dina (Co) Engriani, Yunita (Co) Mulyani, Erly (Co) Gaffar, Vanessa (Co) Achmad, Nurman (Co) Najib, Mukhamad (Co) | Tourism and Hospitality (Q1), Volume 6, Issue 3 | Published | Approved | |||
| 7 | 24941 | Regret, policy, and discontinuance of gas vehicles: a cross-national study of Malaysia and Thailand (2025-12-01) 10.1038/s41598-025-07259-0 | Ali, Wanamina Bostan (F) Kim, Long (C) Issayeva, Gulmira (Co) | Scientific Reports (Q1), Volume 15, Issue 1 | Published | Approved | |||
| 8 | 24806 | From service attributes to e-banking value development influencing e-banking user feedback: a moderating effect of technological competency (2025-06-01) 10.1057/s41264-025-00307-w | Rakangthong, Neeranat (F) Kim, Long (C) Nupueng, Somjai (Co) Ru-zhue, Jintanee (Co) Issayeva, Gulmira (Co) | Journal of Financial Services Marketing (Q1), Volume 30, Issue 2 | Published | Approved | |||
| 9 | 24632 | Spillover effects of work–family conflict on job consequences influencing work attitudes (2025-12-01) 10.1038/s41598-025-93940-3 | Kim, Long (F) Yeo, Sook Fern (C) Maijan, Pattarawadee (Co) | Scientific Reports (Q1), Volume 15, Issue 1 | Published | Approved | |||
| 10 | 24619 | The impact of perceived benefits on cryptocurrency adoption among business travelers: Evidence from MICE tourists in Thailand (2025-01-01) 10.1016/j.ssaho.2025.101377 | Mareh, Maruding (F) Ali, Wanamina Bostan (C) Kim, Long (Co) Subphonkulanan, Laphassawat (Co) Alam, Mahmudul (Co) | Social Sciences Humanities Open (Q1) | Published | Approved | |||
| 11 | 24591 | Understanding Purchase Intention in SARS-CoV-2 Medication Industry: Implications of Technological Competency () | Kim, Long (F) Yeo, Sook Fern (C) | International Journal of Pharmaceutical and Healthcare Marketing (Q2) | Accepted | Approved | |||
| 12 | 24588 | Smart Hospitality : Leveraging Smartphone Apps for Service Innovation in Hotels (2024-01-01) 10.1109/ICBIM63313.2024.10823510 | Yeo, Sook Fern (F) Tan, Cheng Ling (C) Kim, Long (Co) Lim, Kah Boon (Co) Kong, Shing Leei (Co) Leong, Irene Yoke Chu (Co) | 8th International Conference on Business and Information Management (ICBIM) (Q3) | Published | Approved | |||
| 13 | 24575 | Electronic Banking Ease of Use, Usefulness, Value, and Innovation Influencing Customer Satisfaction (2025-01-01) 10.4018/IJABIM.370562 | Ru-zhe, Jintanee (F) Kim, Long (C) Rakangthong, Neeranat (Co) Nupueng, Somjai (Co) Issayeva, Gulmira (Co) | International Journal of Asian Business and Information Management (Q1) | เคลมผลงาน 1:1 ในปี 2025 | Published | Approved | ||
| 14 | 24539 | Analyzing Factors Influencing Students’ Decisions to Adopt Smart Classrooms in Higher Education (2025-01-01) 10.1007/s10639-025-13381-3 | Kim, Long (F,C) Praditsilp, Wasin (Co) Jitpakdee, Rungrawee (Co) Yeo, Sook Fern (Co) | Education and Information Technologies (Q1) | Published | Approved | |||
| 15 | 24530 | Does experiential learning matter to strategic intuition skills of MBA students? Implications of diagnostic capabilities and critical thinking skills (2025-07-01) 10.1016/j.ijme.2025.101138 | Kim, Long (F) Aujirapongpan, Somnuk (C) Imjai, Narinthon (Co) Kaewjomnong, Aniwat (Co) Dowpiset, Kitikorn (Co) | International Journal of Management Education (Q1), Volume 23, Issue 2 | Published | Approved | |||
| 16 | 24523 | From side effects to work attitudes influencing customer service quality: moderating impacts of work experience in banking industry (2024-01-01) 10.1108/IJQSS-04-2024-0040 | Kim, Long (F) Yeo, Sook Fern (C) | International Journal of Quality and Service Sciences (Q1), Volume 17, Issue 5, Pages number 1-19 | Published | Approved | |||
| 17 | 24467 | Does technological innovation matter to smart classroom adoption? Implications of technology readiness and ease of use (2025-03-01) 10.1016/j.joitmc.2024.100448 | Kim, Long (F,C) Jitpakdee, Rungrawee (Co) Praditsilp, Wasin (Co) Issayeva, Gulmira (Co) | Journal of Open Innovation: Technology, Market, and Complexity (Q1), Volume 11, Issue 1 | Published | Approved | |||
| 18 | 24435 | HOW PERCEIVED EASE OF USE, TRUST, AND PERCEIVED USEFULNESS INFLUENCE TOURISTS’ DECISION TO BOOK HOMESTAY SERVICES ONLINE (2024-01-01) 10.30892/gtg.56417-1331 | Chouykaew, Thanapa (F) Kim, Long (C) Issayeva, Gulmira (Co) | Geojournal of Tourism and Geosites (Q1), Volume 56, Issue 4, Pages number 1609-1616 | Published | Approved | |||
| 19 | 24374 | Are you happy with your work? Side effects of workloads and work–family conflict in higher education (2024-01-01) 10.1108/TQM-03-2024-0114 | Kim, Long (F) Yeo, Sook Fern (C) | TQM Journal (Q1), Volume 36, Issue 9, Pages number 437-455 | Published | Approved | |||
| 20 | 24344 | Influences of price fairness, convenience and risk on service value development influencing E-banking satisfaction: Technological competency as a moderator (2024-01-01) 10.1016/j.ssaho.2024.101170 | Nupueng, Somjai (F) Kim, Long (C) Maijan, Pattarawadee (Co) Issayeva, Gulmira (Co) | Social Sciences and Humanities Open (Q1), Volume 10 | Published | Approved | |||
| 21 | 24343 | WHY DO EMPLOYEES FEEL STRESSED? EVIDENCE FROM TELLERS (2024-01-01) 10.14254/2071-789X.2024/17-3/12 | Kim, Long (F,C) | Economics and Sociology (Q1), Volume 17, Issue 3, Pages number 223-236 | Published | Approved | |||
| 22 | 24299 | Developing customer service quality: Influences of job stress and management process alignment in banking industry (2024-12-01) 10.1016/j.sftr.2024.100311 | Kim, Long (F,C) Maijan, Pattarawadee (Co) Yeo, Sook Fern (Co) | Sustainable Futures (Q1), Volume 8 | Published | Approved | |||
| 23 | 24276 | Do travelers want to stop using gas-vehicles? Influences of perceived usefulness (2024-01-01) 10.1016/j.ssaho.2024.101144 | Ali, Wanamina Bostan (F) Kim, Long (C) | Social Sciences and Humanities Open (Q1), Volume 10 | Published | Approved | |||
| 24 | 24135 | HOW PERCEIVED EASE OF USE, TRUST, AND PERCEIVED USEFULNESS INFLUENCE TOURISTS’ DECISION TO BOOK HOMESTAY SERVICES ONLINE (2024-01-01) 10.30892/gtg.56417-1331 | Chouykaew, Thanapa (F) Kim, Long (C) ISSAYEVA, Gulmira (Co) | Geojournal of Tourism and Geosites (Q1), Volume 56, Issue 4, Pages number 1609-1616 | เคลมผลงาน 1:1 ในปี 2024 | Published | Approved | ||
| 25 | 24116 | How country of origin, perceived quality, and trust influence intention to purchase sars covid medications (2024-01-01) 10.1016/j.ssaho.2024.101116 | Kim, Long (F,C) Maijan, Pattarawadee (Co) Jindabot, Teerasak (Co) Yeo, Sook Fern (Co) | Social Sciences and Humanities Open (Q1), Volume 10 | Published | Approved | |||
| 26 | 24108 | An exploration process on job satisfaction in higher education (2024-01-01) 10.1016/j.ssaho.2024.101097 | Kim, Long (F,C) Maijan, Pattarawadee (Co) | Social Sciences and Humanities Open (Q1), Volume 10 | Published | Approved | |||
| 27 | 24096 | Understanding Customer Loyalty in Banking Industry: A Systematic Review and Meta Analysis (2024-09-15) 10.1016/j.heliyon.2024.e36619 | Kim, Long (F) Yeo, Sook Fern (C) Jindabot, Teerasak (Co) | HELIYON (Q1) | Published | Approved | |||
| 28 | 24070 | Key determinants of product value for business sustainability in glove industry: A moderating impact of technological competency (2024-12-01) 10.1016/j.sftr.2024.100263 | Kim, Long (C) | Sustainable Futures (Q1), Volume 8 | Published | Approved | |||
| 29 | 23934 | An integrative framework enhancing perceived e-banking service value: A moderating impact of e-banking experience (2024-09-01) 10.1016/j.joitmc.2024.100336 | Kim, Long (C) Wichianrat, Kanyanit (Co) Yeo, Sook Fern (Co) | Journal of Open Innovation: Technology, Market, and Complexity (Q1), Volume 10, Issue 3 | Published | Approved | |||
| 30 | 23887 | How stress and satisfaction influence customer service quality in banking industry (2024-06-15) 10.1016/j.heliyon.2024.e32604 | Kim, Long (F) Yeo, Sook Fern (C) | Heliyon (Q1), Volume 10, Issue 11 | Published | Approved | |||
| 31 | 23389 | “Factors influencing attitudes toward aging workforce: Evidence from college students in Southern Thailand” (2024-01-01) 10.21511/ppm.22(1).2024.15 | Adulyarat, Medina (F) Adulyarat, Najmee (C) Kim, Long (Co) Manajit, Suchita (Co) Poskin, Laura (Co) | Problems and Perspectives in Management (Q1), Volume 22, Issue 1, Pages number 170-181 | เคลมผลงาน 1:1 ในปี 2024 | Published | Approved | ||
| 32 | 23356 | DETERMINANTS OF INTENTION TO REPURCHASE ANTIGEN TEST KIT (ATK) PRODUCT (2023-01-01) 10.59865/abacj.2023.63 | Kim, Long (C) Janthong, Songpan (Co) Jindabot, Teerasak (Co) Yeo, Sook Fern (Co) | ABAC Journal (Q1), Volume 43, Issue 4 | Published | Approved | |||
| 33 | 23355 | How job stress happens among bank tellers in Cambodia (2023-01-01) 10.21511/bbs.18(4).2023.02 | Nantavisit, Nuttaprachya (F) Kim, Long (C) Pongsakornrungsilp, Siwarit (Co) Yeo, Sook Fern (Co) | Banks and Bank Systems (Q1), Volume 18, Issue 4, Pages number 12-21 | 2023 | เคลมผลงาน 1:1 ในปี 2024 | Published | Approved | Can be assessment in 2023 |
| 34 | 23343 | Factors influencing job stress: Evidence from tellers in Cambodia (2023-01-01) 10.21511/ppm.21(4).2023.11 | Ali, Wanamina Bostan (F) Kim, Long (C) Pongsakornrungsilp, Siwarit (Co) Chinchanachokchai, Sydney (Co) | Problems and Perspectives in Management (Q1), Volume 21, Issue 4, Pages number 140-149 | Published | Approved | |||
| 35 | 23138 | A meta-analysis of determinants influencing bank employees’ satisfaction (2023-08-10) 10.21511/bbs.18(3).2023.05 | Nantavisit, Nuttaprachya (F) Kim, Long (C) Dorn, Udom (Co) | Banks and Bank Systems (Q1), Volume 18, Issue 3, Pages number 49-60 | 2023 | Published | Approved | Can be assessment in 2023 | |
| 36 | 22867 | How to make employees happy: Evidence from Thai university lecturers (2023-01-01) 10.21511/ppm.21(1).2023.41 | Kim, Long (F) Pongsakornrungsilp, Siwarit (C) Horam, Ngachonpam (Co) Suong, Savoeun (Co) | Problems and Perspectives in Management (Q1), Volume 21, Issue 1, Pages number 482-492 | 2023 | Published | Approved | Assessed in 2023 | |
| 37 | 22866 | Why Do Customers Want to Buy COVID-19 Medicines? Evidence from Thai Citizens (2023-03-01) 10.3390/ijerph20065027 | Kim, Long (F) Pongsakornrungsilp, Pimlapas (C) Pongsakornrungsilp, Siwarit (Co) Jindabot, Teerasak (Co) Kumar, Vikas (Co) | International Journal of Environmental Research and Public Health (Q1), Volume 20, Issue 6 | 2023 | Published | Approved | Can be assessment in 2023 | |
| 38 | 22863 | Key Determinants of Job Satisfaction among University Lecturers (2023-03-01) 10.3390/socsci12030153 | Kim, Long (F) Pongsakornrungsilp, Pimlapas (C) Pongsakornrungsilp, Siwarit (Co) Horam, Ngachonpam (Co) Kumar, Vikas (Co) | Social Sciences (Q1), Volume 12, Issue 3 | 2023 | Published | Approved | Can be assessment in 2023 | |
| 39 | 22862 | HOW TO ENHANCE PERCEIVED E-LEARNING USEFULNESS: EVIDENCE FROM THAI UNIVERSITY STUDENTS (2023-01-01) | Kim, Long (F) Pongsakornrungsilp, Siwarit (C) Jindabot, Teerasak (Co) Horam, Ngachonpam (Co) | ABAC Journal (Q1), Volume 43, Issue 1, Pages number 18-33 | 2023 | Published | Approved | Assessed in 2023 | |
| 40 | 22809 | Why Do Customers Want to Buy COVID-19 Medicines? Evidence from Thai Citizens (2023-03-13) 10.3390/ijerph20065027 | Kim, Long (F) Pongsakornrungsilp, Pimlapas (C) Pongsakornrungsilp, Siwarit (Co) Jindabot, Teerasak (Co) Kumar, Vikas (Co) | International journal of environmental research and public health (Q1), Volume 20, Issue 6, Pages number 5027 | 2023 | เคลมผลงาน 1:1 ในปี 2023 | Published | Approved | Can be assessment in 2023 |
| 41 | 22802 | How to promote repurchase intention toward Covid-19 antigen test kits: Evidence from Thai consumers (2023-01-01) 10.21511/im.19(1).2023.16 | Kim, Long (F) Chouykaew, Thanapa (C) Pongsakornrungsilp, Siwarit (Co) Jindabot, Teerasak (Co) Lee, Sangwon (Co) | Innovative Marketing (Q2), Volume 19, Issue 1, Pages number 186-196 | 2023 | เคลมผลงาน 1:1 ในปี 2023 | Published | Approved | Can be assessment in 2023 |
| 42 | 22579 | Determinants of perceived e-learning usefulness in higher education: A case of Thailand (2022-01-01) 10.21511/im.18(4).2022.08 | Kim, Long (F) Pongsakornrungsilp, Pimlapas (C) Pongsakornrungsilp, Siwarit (Co) Cattapan, Teerada (Co) Nantavisit, Nuttaprachya (Co) | Innovative Journal (Q2), Volume 18, Issue 4, Pages number 86-96 | 2023 | Published | Approved | Can be assessment in 2023 |
| Document title | Participation | Duration | Fiscal year | Funding | Progress | |
|---|---|---|---|---|---|---|
| 1 | WU66217 | Investigating Job Satisfaction among University Lecturers in Thailand | Asst.Prof. Long Kim 80 % Assoc.Prof.Dr. Siwarit Pongsakornrungsilp 20 % | 24 Nov 2022 - 23 Nov 2023 The time has not been extended | 2023 | 100,000 | In preparation |
| Document title | Participation | Duration | Source | Fiscal year | Funding | Progress | |
|---|---|---|---|---|---|---|---|
| 1 | C10F650255 | การพัฒนาการบริหารจัดการร้านอาหารที่มุ่งสู่คาร์บอนสุทธิเป็นศูนย์ในจังหวัดกระบี่และพื้นที่เชื่อมโยง COE / RC : Center of Excellence for Tourism Business Management and Creative Economy | Asst.Prof.Dr. Pimlapas Pongsakornrungsilp 50 % Assoc.Prof.Dr. Pensiri Kaewthong 20 % Asst.Prof. Tanyamon Petcharat 5 % Asst.Prof. Long Kim 10 % Assoc.Prof.Dr. Laksanara Khwanchum 5 % Asst.Prof. Waluka Amaek 5 % Dr. Wari Wongwaropakorn 5 % | 01 Nov 2022 - 31 Oct 2023 | Program Management Unit for Competitiveness (PMU-C) | 2023 | 1,000,000 | In process |